Lately I’ve been doing a lot of reading related to tobacco policy in preparation for some upcoming writing projects…
Velvet Glove, Iron Fist: A History of Anti-Smoking, Christopher Snowdon — I link to Chris’ blog of the same name frequently here. He’s one of the best critics of paternalist excesses writing today and one of the few journalists exposing the shoddy science put out by many anti-tobacco researchers. His book-length review of the anti-smoking movement goes back all the way to Columbus and is essential for putting the current movement in historical context. His coverage of secondhand smoke and bibliography of ETS papers is also very valuable. Highly recommended and lively written.
Ashes to Ashes: America’s Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris, Richard Kluger — A 700+ page doorstop of a book chronicling the history of the American cigarette business. Though a little dated by its publication prior to the Master Settlement Agreement, the book presents a remarkably balanced view of the players involved. Though by no means a tobacco apologist, Kluger manages to portray Big Tobacco executives with enough sympathy to make them human and sometimes admirable businessmen working in an embattled industry. Reformers, too, are shown in a balanced light. (Only John Banzhaf appears completely without redeeming qualities; he manages to come off as an ass no matter who is profiling him.)
Kluger fairly describes the progress of science, from when tobacco companies could legitimately claim skepticism of cigarettes’ health effects to when their denials became absurd. Similar scrutiny is given to the overblown claims of secondhand smoke by their opposition. In the final pages he even comes close to predicting the MSA, though in the details he fails to guess how the tobacco companies would use it to raise prices and create a legally protected cartel.
Addiction: A Disorder of Choice, Gene M. Heyman — The title is a bit off-putting, suggesting that the book accuses addicts of choosing to have their disorder. That’s inaccurate. Heyman, a lecturer in psychology at Harvard Medical School, is actually offering an economic model of addiction, explaining substance abuse in terms of individual decisions and the way they can be distorted by addictive substances. Specifically, addictive substances tend to offer immediate benefits and long-term costs (exacerbated by withdrawal symptoms), to induce intoxication, and to undermine the value of more productive activities, all making habitual use hard to break.
Heyman is primarily concerned with illegal drugs but cigarettes do get a mention as a partial exception to the pattern. They don’t intoxicate the user and don’t interfere too much with other valuable activities, making the choice to smoke in any given situation very easy. This suggests that a useful approach to treating cigarette addiction would be to develop safer products that fill the same niche. This perspective is of special interest now given the development of e-cigarettes and research suggesting that nicotine alone can only partially explain cigarette addiction.
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Covering Obama’s signature of the misguided FDA tobacco bill, columnist Marie Cocco refers to the president as a “poster addict” for the anti-smoking movement:
Obama should be neither annoyed nor embarrassed that he keeps getting asked — about “once every month or so,” he says — about his struggle with cigarettes. He happens to be, hands-down, the best possible spokesman for the new FDA regulation. He should embrace the role.
The president should make public service announcements describing his addiction to cigarettes, which he began smoking as a teenager, and his so-far-failed efforts to completely snuff them out. Because after all, if such a smart, smooth and incontestably successful man is having such trouble quitting, what hope is there for the average American who has no worries about a prying press or the negative aura of a nicotine-stained image?
What hope indeed. Never mind the fact that there are about as many former smokers in the United States (45.9 million) as there are current smokers (45.4 million) according to the CDC. Somehow millions of Americans lacking Obama’s superpowers have managed to kick the habit. So what are we to make of Obama’s continued smoking? Cocco has one explanation:
Recovering his equanimity, the president explained that he’s “95 percent cured” from smoking, doesn’t smoke in front of his family and doesn’t light up every day. In short, he is a closet smoker — just like millions of Americans who are trying to quit, whose families are dismayed that they haven’t, and who risk public opprobrium when they admit they’re still tethered to tobacco.
This is the line political correctness, and perhaps his wife, forces Obama to go along with. Is it any wonder he gets snappy with reporters who keep asking him about his habit? As a famously cool and collected president, this constant portrayal as a weak-willed addict must be terribly grating.
But what if he’s not an addict? He’s reportedly not smoking every day despite having one of the most stressful jobs in the world. When he takes those occasional furtive smoke breaks, is he racked with guilt and shame? Or does he secretly enjoy it, a welcome respite from the demands of being president? Perhaps rather than being a model addict, he is a model of moderation, a man who has successfully reduced his consumption to a level he personally finds appropriate. I don’t pretend to know, but if having a smoke every few days does make him happy, in today’s environment he couldn’t possibly tell us.
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I was quoted yesterday in Christopher Elliott’s MSNBC travel column, which this week is about the travel industry’s crackdown on smokers. A non-smoker himself, Elliott argues that many anti-smoking policies now go too far in denying accommodation to nearly a quarter of the industry’s clients. It’s a solid piece and I’m glad he’s bringing attention to the issue.
One complaint: At the end he lumps all smokers together as addicts, unnecessarily stigmatizing them as helpless users of tobacco. Many of us smoke only occasionally and because we enjoy it, not because we’re dependent on nicotine. The constant association of smoking and addiction is one reason anti-smoking policies have spiraled out of control without any regard for smokers’ rights or preferences.
Previously:
Smokers in exile
Taking the LEED on smoking bans
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