2015 blog in review

Cocktails on Tap blue 250

As in 2014, I spent little time blogging this year in favor of working on long-form writing projects and non-writing work. 2015 did see the publication of my first book though. Cocktails on Tap: The Art of Mixing Spirits and Beer, debuted in March, with photography by David L. Reamer and an introduction by Stephen Beaumont. Reviews have been positive and it made the long list of nominations for a best book award at Tales of the Cocktail. If you’ve yet to pick up a copy, get on it.

I wrote a few pieces for other publications this year: On vape bans for The Oregonian, on beer cocktail bans for Reason, on drinking hot beer for The Atlantic, and on smoking bans, aquavit, and Berlin drinking destinations for Eater. I’ve been writing spirits reviews for Distiller. Here at the blog, I wrote a skeptical take on tobacco death tolls, explored why Georg Riedel would make a fine illusionist, explained the Affordable Care Act’s impact on infrequent smokers, and discussed dirty hands and raw meat. I’m also about 20,000 words into my next big publication, which I’ll hopefully have out in the year ahead.

Despite rarely updating the site, this turned out to be its busiest year of traffic ever, with 200,096 visits. That’s up from 64,993 visits last year. The bad news: More than 70% of this year’s page views came from my dumb stapler post from 2007, which has proven to be the gift that keeps on giving. That post received 50,000 visits on one December day alone thanks to a post on Reddit.

Top posts of 2015
1. The stapler’s secret
2. Spirit of Sri Lanka: Coconut arrack
3. MxMo Retro Redemption: Harvey Weissbanger
4. My coffee smells like tuna fish
5. Using a jigger? You’re doing it wrong
6. Mixing with the Mad Dog
7. How grilling meat really is like smoking a cigar
8. Defining “tobacco use” for cigar smokers
9. Camel crickets invade DC
10. How to get rid of camel crickets

Search traffic is too low to be of much interest anymore.

Top search referrals of 2015
1. weird fish
2. apple cider gastrique
3. arrack
4. coffee bitters
5. coconut arrack
6. how to get rid of sprickets
7. Jacob Grier
8. arrack Sri Lanka
9. cider gastrique
10. apple gastrique

The countries with the most visitors is not much changed, though Sri Lanka, India, and France fell out of the top ten.

Top visitor countries of 2015
1. United States
2. Canada
3. United Kingdom
4. Australia
5. Germany
6. Netherlands
7. Sweden
8. Singapore
9. Philippines
10. New Zealand

There are no surprises in the city list either.

Top visitor cities of 2015
1. New York
2. London
3. San Francisco
4. Los Angeles
5. Chicago
6. Toronto
7. Portland
8. Sydney
9. Houston
10. Seattle

Reddit and Buzzfeed dominated this year’s referrals.

Top non-search referrals of 2015
1. Reddit
2. Buzzfeed
3. Facebook
4. Twitter
5. Alcademics
6. Home Brew Talk
7. The French Exit
8. EcoSalon
9. Liqurious
10. Velvet Glove, Iron Fist

I don’t expect my output to increase here for at least the first half of 2016, so hopefully the stapler post will continue to excite the internet in the year ahead.

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